Cinnaholic “Rolls” Out Fort Worth Location

New location will soon grace taste buds in Fort Worth


FORT WORTH, Texas.–There is good news for Fort Worth residents with a sweet tooth. 

Cinnaholic, the gourmet cinnamon roll bakery acclaimed for serving innovative, gourmet cinnamon roll creations, has announced that its first Fort Worth location will open Friday, January 11 at 817 Currie Street located in the Crockett Row neighborhood. The Fort Worth bakery is the third Cinnaholic location in Texas. In a special grand opening deal, the bakery will be offering cinnamon rolls for only $1 from 9 a.m. to 1 p.m. on opening day. 

The grand opening signifies meaningful and continued growth for the gourmet cinnamon roll chain. The new Fort Worth location joins current locations in California, Tennessee, Georgia, North Carolina, Idaho, Utah, Nevada, Maryland, Washington, Florida and Canada. Cinnaholic gained national attention after the company was featured on ABC’s hit show “Shark Tank.” The fast-growing brand was recently featured in Entrepreneur Magazine as #38 of the 500 Top New Franchises of 2018. Cinnaholic began franchising in 2014 and currently has over 150 units in development, including El Paso, Texas and Ontario, Canada.

“There is a tremendous amount of excitement to serve our award-winning cinnamon rolls to the people of Fort Worth,” said Shellana Morris, the owner of the new Cinnaholic location in Fort Worth. “I’m so excited to bring such a delicious and allergy friendly dessert to this bustling neighborhood,” added Morris, who is opening the bakery with business partners Keenan Franklin and Melissa Jackson. 

A cinnamon roll experience unlike any other, customers can choose from a variety of Cinnaholic’s signature frosting flavors and toppings to create their very own, mouthwatering cinnamon roll experience. Customers can expect nothing less than the highest quality ingredients, as the plant-based bakery franchise was founded upon a commitment that all ingredients must be animal-free and free of dairy, lactose, eggs and cholesterol.

“Shellana and her business partners are the perfect team to grow the Cinnaholic brand in Fort Worth,” said Shannon Radke, co-founder of Cinnaholic. “Their commitment to the community is outstanding, and they truly understand the Cinnaholic concept and business model.” 

morissa wagner